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+ £120M Revenue Visibility
Project type
Salesforce Implementation
Date
2025
Location
Bristol, UK
KEY RESULTS:
- £120M pipeline visibility created
- £70K annual licensing savings
- 14 days admin time reduced
- 100 staff trained globally
THE CHALLENGE:
Business Show Media faced fragmented systems, manual processes, and high licensing costs, limiting scalability, visibility, and operational efficiency.
WHAT WE DID:
Platform Transformation
- Designed custom Salesforce Platform solution removing need for Sales Cloud
- Built Customer 360 architecture to track full commercial lifecycle
Automation & Integration
- Integrated Google Mail and LinkedIn Sales Navigator
- Automated lead capture and email logging processes
Enablement
- Trained 100 staff across UK, US, Australia, and Singapore
- Delivered AI training, videos, and onboarding materials
THE IMPACT:
- Enabled tracking of £120M in deals and partnerships
- Saved £70K annually in licensing costs
- Reduced admin effort by up to 14 days
- Increased CRM adoption across global teams